One important thing to keep in mind while asking yourself how to get a job and what you could do to really go that extra mile to get the job of your dreams has to do with networking and personal branding. Today, with thousands of applications constantly popping up on the screens of employers, you [...]
Why Nasty Gal Failed The epitome of a cool girl clothing online boutique filed bankruptcy in November 2016. This is why Nasty Gal failed, a brand that had recognition of 2.3 million followers on Instagram with a database of over 550,000 customers. In the year 2015 alone Nasty Gal made $300 million in sales. 66 [...]
As social media is becoming more prominent in our lives, people are more and more able to gain the opportunity to empower themselves. In our world today, anyone can have a public voice and some people have been able to grow powerful enough to the extent that they are able to monetize their online power, such as in [...]
How To Not Let Your Brand Look Unprofessional - Business Brand Photographer As a company that specializes in branding, we see a lot of brands of our competitors (of course) slip from their foundation. This is how to not let your brand look unprofessional. If you are just starting or have had your own [...]
Being a women entrepreneur is not easy. Here are five inspirational women entrepreneurs that are rising in 2017 that are sure to inspire you. It takes hard work, courage, and dedication to take an idea and grow it into a concrete business, let alone one that becomes successful. While there is much to learn from women who rise [...]
Every time a customer comes across your product, they are left with an impression of your brand. Your brand reflects your promise to customers and their overall experience from your products and services. When it comes to engaging with potential clients, the importance of branding online plays a significant role. It provides a platform to reach [...]
Photographs can be broken down into a series of categories. Within these categories are headshots and portraits. These two are often used interchangeably and the difference between them is quite subtle. For example, A headshot could be a portrait, but a portrait is not necessarily a headshot. For this reason, people are thoroughly confused about [...]
Standing in front of a camera can be intimidating for anyone. But if you're a business owner, it's no secret that you have got to get out there and jump on the social media bandwagon or you'll miss out on potential growth opportunity for your business. People love connecting to businesses on a personal level [...]
Branding Made Easy Summit Don't miss Sandy's segment on the "Branding Made Easy" summit which goes live Tuesday, March 28 on Mintgem. Sandy who is a top personal branding photographer will be featured with 20 other branding experts in this FREE online branding summit hosted by Mary Alvizures. Check it out if you want to learn some awesome tips [...]
Have you ever looked at an image of someone and felt motivated, charged, inspired or ready to do something? Well, congratulations! You stumbled upon an empowerment photo and may ask what is an empowerment photo? Empowerment is defined as the process of becoming stronger and more confident, especially in controlling one's life and claiming one's rights. [...]
How To Dress Well And For Success Do you ever feel like you don’t have enough time or any clue on how to dress for an interview? A lot of people do, this post will tell you how to dress well and for success. Knowing what to go to in your closet or shop for [...]
A picture is worth a thousand words. Use photography to brand your company because it can become the best marketing strategy. Photography can make or break the way potential clients view you just from looking at the pictures that are on your website, social media, etc. Utilizing a professional photographer can help craft that professional look that is [...]
More are experiencing women empowerment to start their own businesses. In the past two decades, female businesses owners increased from 5 percent to 38 percent, according to an article on Forbes. Employment from female-owned businesses has also increased while employment from men businesses has decreased. However, women are not bringing in the same revenue as men. [...]
In the year 2016 women entrepreneurs currently hold positions in 11.3 million businesses in the United states. With the accessibility of social media marketing, user-friendly website creation sites, branding tools galore, and manufacturing at the click of a button, this number is accelerating daily, especially in Los Angeles. From 2007 to 2016, there has been a 9% [...]
You can actually control of the image that you present to the world. Essentially, you have full discretion over how your personal brand communicates to the people who are just discovering you.