Personal Branding Your image and reputation are fundamental in branding. Through effective personal branding, you are able to control the way that the public views and perceives your brand; therefore, this is an essential step in the process of promoting your brand. As mentioned by Forbes Magazine, personal branding is the difference between “Who [...]
Every time a customer comes across your product, they are left with an impression of your brand. Your brand reflects your promise to customers and their overall experience from your products and services. When it comes to engaging with potential clients, the importance of branding online plays a significant role. It provides a platform to reach [...]
Photographs can be broken down into a series of categories. Within these categories are headshots and portraits. These two are often used interchangeably and the difference between them is quite subtle. For example, A headshot could be a portrait, but a portrait is not necessarily a headshot. For this reason, people are thoroughly confused about [...]
Standing in front of a camera can be intimidating for anyone. But if you're a business owner, it's no secret that you have got to get out there and jump on the social media bandwagon or you'll miss out on potential growth opportunity for your business. People love connecting to businesses on a personal level [...]
Branding Made Easy Summit Don't miss Sandy's segment on the "Branding Made Easy" summit which goes live Tuesday, March 28 on Mintgem. Sandy who is a top personal branding photographer will be featured with 20 other branding experts in this FREE online branding summit hosted by Mary Alvizures. Check it out if you want to learn some awesome tips [...]
Have you ever looked at an image of someone and felt motivated, charged, inspired or ready to do something? Well, congratulations! You stumbled upon an empowerment photo and may ask what is an empowerment photo? Empowerment is defined as the process of becoming stronger and more confident, especially in controlling one's life and claiming one's rights. [...]
A picture is worth a thousand words. Use photography to brand your company because it can become the best marketing strategy. Photography can make or break the way potential clients view you just from looking at the pictures that are on your website, social media, etc. Utilizing a professional photographer can help craft that professional look that is [...]
More are experiencing women empowerment to start their own businesses. In the past two decades, female businesses owners increased from 5 percent to 38 percent, according to an article on Forbes. Employment from female-owned businesses has also increased while employment from men businesses has decreased. However, women are not bringing in the same revenue as men. [...]
Exciting day here at Brio Five as our leader, Sandy Grigsby, has just been published in “Wild Planet Photo Magazine.” The UK based magazine, which claims the title of being the leading online landscape magazine, is dedicated to showcasing wild life and nature photographers from around the world. After finally editing and submitting the photos [...]
In the year 2016 women entrepreneurs currently hold positions in 11.3 million businesses in the United states. With the accessibility of social media marketing, user-friendly website creation sites, branding tools galore, and manufacturing at the click of a button, this number is accelerating daily, especially in Los Angeles. From 2007 to 2016, there has been a 9% [...]
Creating mood board is the first step to branding your personal image in a effective and rewarding way. It is a way to create an consistent flow while having a visual strategy to refer back to. While keeping your ideas clear and thought out, so your personal brand image portrays flawlessly and gains consumers attention.
In the age of camera phones and accessible digital cameras. Why should you spend money on a professional photographer? Whether it be for work, dating, or for a self esteem boost. Everyone should have some professional photos. Especially in the age of digital photography being so accessible, you need to look your best on the world wide web.
Preparing for your first photo shoot or even for the 100th photo shoot can be stressful, knowing these tips can put you at ease, so you can be prepared to look your best. Simple relaxing things such as a big breakfast, bath, or facial can help you relax and prepare. Use the tips here to add your own regime, and just watch how beautiful your portraits come out!
Whether you want to call it a brochure, pamphlet or leaflet, we all know them as being boring collateral. Admit it. We are all guilty of having the initial intention to read those informative brochures, but they just end up chucked into the nearest dark abyss never to be seen again. Between the mountains of [...]
Face-to-face client meeting can seem daunting at first, but with the right mind-set and preparation they can become a beneficial tool to solidifying a client. According to a study by Oxford Economics USA, in person meetings are far more effective than virtual meetings, especially with prospective customers. We have come up with five tips for meeting a client in person.
Although certain colors do broadly align with specific traits, (i.e. pink with girly, red with warning, and purple with sophistication) nearly every academic study on color and branding will state that it is more important for a brand's colors to support its desired personality instead of trying to align with a specific color association. Color [...]
